Balihoo News

Top-10 Local Marketing Trends, Forecasts Successful Strategies in 2012

24-Jan-2012 -- As Local Marketing Automation Goes Mainstream, 'Local Web' Needs National Brand Attention Boise, Idaho – Balihoo, the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, today announced the most significant l..
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Balihoo Secures $5 Million in New Funding to Fuel Business Expansion and Continue Record Growth

12-Jan-2012 -- Financing Led by OpenView Venture Partners Supports Balihoo's Momentum as Rapidly Growing Provider of Local Marketing Automation Solutions to National Brands Boise, Idaho - Balihoo (www.balihoo.com (http://www.balihoo.com/)), the premier provider of Local Marketing Automation (LMA) technolo..
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Masco Cabinetry & Pearle Vision expand local marketing efforts w/ Balihoo CORE Digital Solution

03-Nov-2011 -- Balihoo’s CORE Digital gives national brands the ability to turn local affiliates in to sophisticated marketers Boise, Idaho - Today, Balihoo (http://www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing nee..
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Pearle Vision Selects Balihoo for Local Marketing Automation

04-Oct-2011 -- Franchise First philosophy delivers industry-leading local marketing solution to franchisees. Boise, ID – Pearle Vision (http://www.pearlevision.com (http://www.pearlevision.com/)), North America’s largest optical franchise, has selected Balihoo (http://www.balihoo.com (http://ww..
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Balihoo Appears on Inc. 500 Fastest Growing Private Companies List for Second Consecutive Year

14-Sep-2011 -- CMO’s at Fortune 500 Companies Continue to Focus on Local Marketing Automation, Fueling Balihoo’s Growth Boise, ID – Balihoo (http://www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, ..
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Channel Experts Webinar - Practical Practices for Improving Channel Revenue Through Marketing

05-Oct-2010 --Channel Experts Webinar - Practical Practices for Improving Channel Revenue Through Marketing Distinguished Panel to Share Channel Revenue-Building Expertise Boise, ID – Balihoo (www.balihoo.com (http://www.balihoo.com/)), the premier provider of Channel Marketing Automation tech..
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Balihoo Highlights How Local Marketers Are Driving the New Economy

16-Sep-2010 -- Balihoo Highlights How Local Marketers Are Driving the New Economy Online, Social Media and Hyperlocal Trends Redefining Customer Engagement Boise, ID (September 2010) — Economic challenges continue to confront businesses of every size, including the local marketing efforts of sma..
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Channels that will drive the local marketing revolution

10-Sep-2010 -- By Shane Vaughan (http://www.imediaconnection.com/profiles/iMedia_PC_Overview.aspx?ID=33431) Note: Article orginally appeared in iMedia Connections - September 10, 2010 (http://www.imediaconnection.com/content/27514.asp) Article Highlights: Many local markete..
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Balihoo Ranked Among Fastest-Growing Private Companies on Inc. 500 List

24-Aug-2010 -- Leader in Local Marketing Automation Joins Exclusive List of Businesses Poised to Reshape Economy Boise, ID – Balihoo (http://balihoo.com (http://www.balihoo.com/?Inc500PressRelease)), the premier provider of Local Marketing Automation technology and services to nat..
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Balihoo Wins Red Herring 100 North America Award

25-Jun-2010 -- Local Marketing Automation Leader Joins Prestigious List of Innovative, Industry-Disrupting Companies (PRWEB (http://www.prweb.com/)) June 25, 2010 -- Boise, ID - Balihoo (www.balihoo.com (http://www.balihoo.com/)), the premier provider of Local Marketing Automation technology and services ..
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Balihoo Selected as Finalist for Red Herring 100 North America Award

14-Jun-2010 -- Globally Recognized List Showcases Innovative Private Companies with Industry-leading Potential Boise, ID – Balihoo (www.balihoo.com (http://www.balihoo.com/)), the premier provider of Local Marketing Automation technology and services to national brands with local marketing n..
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In Praise of Boise

13-May-2010 -- Why space really is the final frontier in the internet age Note: Article orginally appeared in The Economist - May 13, 2010 (http://www.economist.com/node/16112080?story_id=16112080): MOUNTAIN bikes hang from a rack in the offices of Balihoo, a software firm in Boise, Idaho. Many Balihoo ..
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Local Marketing Automation Continues to Build Momentum with National Brands

06-May-2010 -- Industry-leading new clients reinforce versatility and effectiveness of Balihoo’s Local Marketing Automation platform Boise, ID (May 6, 2010) – Balihoo (www.balihoo.com (http://www.balihoo.com/)), the premier provider of Local Marketing Automation technology and services to n..
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Global Research Leader Gartner® Recognizes Balihoo as “Cool Vendor” in the Marketing Landscape

06-Apr-2010 -- Company Distinguished for Local Marketing Automation Innovation Across Mediums and Integrated Co-op Marketing Management Balihoo (http://www.balihoo.com/), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, anno..
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Balihoo Launches Social Media Integration and Local Franchise Marketing Playbook at IFA

02-Feb-2010 -- Leading local marketing provider for franchise brands utilizes the International Franchise Association’s 50th Annual Convention to announce significant local marketing enhancements. Balihoo, the premier provider of Local Marketing Automation technology and services to national franchi..
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Balihoo Demonstrates their Commitment to Simplifying the Local Marketing Process

12-Jan-2010 -- Balihoo, Inc. has jumped into 2010 by introducing their network of over 25,000 affiliates to several new enhancements and features – representative of the company’s ongoing dedication to improving the local marketing experience for its broad base of users. Boise, ID (January 12, ..
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Balihoo Partners with Trade Promotion Management Association (TPMA)

07-Jan-2010 -- Leading co-op marketing software provider joins the premier membership organization dedicated specifically to the practice of trade promotion marketing Balihoo, the premier provider of Local Marketing Automation technology and services to national brands, announced today that they have joine..
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Balihoo Predicts Top Local Marketing Trends for 2010

29-Dec-2009 -- Merging of time-tested tactics, new technology will lead the way during first year of new decade This past year was not exactly what businesses had been hoping for — the down economy not only took its toll nationally, but posed unexpected challenges for local marketers. Balihoo, the p..
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Balihoo Proclaims 2010 the "Year of Integrated Co-op Marketing

17-Dec-2009 --For product manufacturers who sell through a reseller network, improving the effectiveness of their co-op marketing or co-op advertising programs likely represents their single largest revenue opportunity for 2010. Balihoo (http://www.balihoo.com), a Local Marketing Automation vendor who provi..
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Balihoo Announces Integrated Co-op Marketing Solution

27-Oct-2009 -- Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, today announced the wide availability of an Integrated Co-op Marketing solution. Balihoo’s solution combines creative customization, loca..
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Balihoo Secures $7 Million in New Funding

26-Aug-2009 --Balihoo, the premier provider of Local Marketing Automation technology and services to franchises and national brands with local marketing needs, today announced it has secured $7 million in new funding. Led by OpenView Venture Partners, this investment will enable Balihoo to expand sales and market..
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Balihoo Names Kevin Donaldson VP of Product Management

29-Jul-2009 -- Balihoo, the premier provider of Local Marketing Automation technology and services, announced today that Kevin Donaldson has been promoted to VP of Product Management. In this role Donaldson will be responsible for overall product strategy and leading the efforts to identify and priori..
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Quiznos Selects Balihoo to Drive Local Marketing Success for its Franchise Owners

23-Jun-2009 -- Quiznos, one of the nation’s premier quick service restaurant chains and pioneer of the toasted sandwich, has chosen Balihoo to deliver a comprehensive Local Marketing Automation solution to its franchise owners, nationwide. Balihoo’s solution combines industry-leading techn..
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Balihoo Provides New Tools to Translate National Marketing Strategies into Local Execution

16-Jun-2009 -- Balihoo, the premier provider of Local Marketing Automation technology and services to franchises and national brands with local marketing needs, announced today that it has finalized the roll-out of a completely upgraded solution across all of its customers. "This release incorporates the f..
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Starting Up: If You Want to Own a Franchise, Here's What You Should Know

21-May-2009 -- Franchising tends to increase during a recession as many aspiring entrepreneurs, driven by layoffs or job changes, finally decide to make their leap. Many aspiring franchisees assume that their biggest challenge will be executing within the franchise system, but they quickly find that w..
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Free Fall’s Over, But Where Are We Landing?

09-May-2009 -- Back in September, when financial reality was still merely horrible but not yet catastrophic, a local software start-up called Balihoo was poised to expand. It already sported the outward trappings of tech world success: an airy space in an old brick warehouse downtown, renovated with r..
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Balihoo Selected as one of the "Best Places to Work in Idaho"

02-Apr-2009 -- Balihoo, the premier provider of marketing technology and services to franchise organizations, has been identified by the Best Places to Work in Idaho™ as being among the Top Ten Smaller Employers in the state of Idaho. The statewide survey and awards program was created by The Idaho B..
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Starting Up: Tough times are the right time for an integrated marketing plan

26-Feb-2009 -- One of my favorite mantras is, "The greatest fortunes are made in down markets." A reason for this is that as an economy decelerates, the cost of goods and services required to build a company correspondingly decreases. Among these costs are the media space and advertising services required..
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Balihoo Voted ‘Top Advertising & Marketing Web Application’ by CEOWORLD Magazine Readers

11-Feb-2009 -- Balihoo, the premier provider of marketing technology and services to franchise organizations, was voted as a "Top Advertising & Marketing Web Application" by the readers of CEOWORLD Magazine.CEOWORLD Magazine, billed as the premier leadership network for C-Level executives, used a pane..
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