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News & Awards

2014-Best-Places-to-work

2014 Best Places To Work in Idaho – Top 20

Selected as one of the top 20 companies to work for in Idaho. The Best Places to Work in Idaho winners truly reflect exceptional performance in the areas of compensation and benefits, employee growth and development, work-life balance, workplace environment, and company management.

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2013 Outside Magazine Best Places to Work – Top 50

“We’re proud to publicize the efforts of these companies. They show a real commitment to creating active, healthy work environments and put a premium on innovative benefits. Year after year, Outside’s Best Places to Work program demonstrates that America’s most successful companies are the ones that consistently promote true work-life balance for their employees.”
— Christopher Keyes, Outside Editor

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Bicycle Friendly Business – Silver Award

Through The League of American Bicyclists’ Bicycle Friendly Business℠ (BFB℠) program, employers are recognized for their efforts to encourage a more welcoming atmosphere for employees, customers, and the community to ride their bicycles.

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2013 Gold Fit-Friendly Worksite

Recognized for creating a culture of wellness when it comes to employees’ health. A Gold achievement is awarded to employers who go above and beyond when promoting health by offering employees physical activity support, increasing healthy eating options at work, promoting a wellness culture.

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Winner, Inc. 500 Fastest Growing Companies, 2010, 2011, 2012

In a stagnant economic environment, median growth rate of 2012 Inc. 500|5000 companies remains an impressive 97 percent. The list represents the most comprehensive look at the most important segment of the economy— America’s independent entrepreneurs.

“Now, more than ever, we depend on Inc. 500|5000 companies to spur innovation, provide jobs, and drive the economy forward. Growth companies, not large corporations, are where the action is.”
— Eric Schurenberg, Editor, Inc.

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Winner, 2012 Red Herring 100 Global; 2010 Red Herring 100 North America.

“Clearly, Balihoo is poised to dramatically change the local marketing landscape with insightful and intuitive enterprise-level tools that enable the local marketer to create, implement, monitor, and refine impactful marketing campaigns. Both national brands and their local representatives can engage their customers at a higher level to drive more business and increase loyalty. Delivering this increased marketing capability at the local level led us to enthusiastically endorse Balihoo as a 2010 Red Herring 100 North America Award Winner.”
— Anam Alpenia, Director, Red Herring


Balihoo Invests in Continued Company Growth, Announces New Executives

September 3, 2014

Dave Oliveira named CEO, Pete Gombert maintains active role as Balihoo’s Chairman of the Board, David O’Neill assumes role as Executive Vice President of Sales   Boise, Idaho – September 3, 2014 – Balihoo (www.balihoo.com), the leading local marketing platform helping national brands activate thousands of data-driven campaigns, announced several shifts in leadership today. David

Balihoo Launches Revolutionary QuickSites Program Empowering National Brands to Test-Drive Local Websites, Risk-Free

August 14, 2014

Program enables brands to quickly grow local search presence and drive revenue BOISE, Idaho–(BUSINESS WIRE)–Balihoo (www.balihoo.com), the leading local marketing platform helping national brands activate thousands of data-driven campaigns, launched a new, first-of-its-kind program today – QuickSites – providing national brands the opportunity to test-drive local websites through a risk-free 90-day trial, all backed by the expertise

Starcom MediaVest Group’s Local Spectrum Inks Partnership with Balihoo

May 5, 2014

Starcom MediaVest Group’s Local Spectrum Inks Partnership with Balihoo Applies transformative power of localization to client businesses CHICAGO, IL, May 5, 2014 — Local Spectrum, the location-based marketing unit within global media agency network Starcom MediaVest Group, has entered into a partnership with Balihoo, the premier provider of local marketing automation technology that enables multi-touchpoint local activation

National Brands Ramp-Up Local Marketing Investment in 2014, According to New Balihoo Study

April 18, 2014

Nearly 85% of National Brands Expect to Maintain or Increase Spend in Local Marketing January 30, 2014 09:00 AM Eastern Standard Time BOISE, Idaho–(BUSINESS WIRE)–Balihoo, the premier provider of local marketing automation technology to national brands, released findings from its new Local Digital Marketing Study, Shifting from Awareness to Execution: How Brands Can Execute National Campaigns

Balihoo CEO Moderating Local Marketing Panel at ad:tech New York

October 30, 2013

Pete Gombert Discusses Local Marketing Opportunities and Challenges with Top Executives from National Brands  Boise, Idaho – October 30, 2013 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, today announced that Pete Gombert, CEO for Balihoo, will be hosting the panel, “It’s a Local

Balihoo Closes $5 Million in New Funding to Fuel Continued Business Growth and Product Innovations

September 6, 2013

Boise, Idaho – September 6, 2013 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, announced today the company has secured $5 million in new funding from OpenView Venture Partners, an existing Balihoo investor.  Balihoo will use the new funding to fuel continued business

Outside Magazine Names Balihoo as one of America’s Best Places to Work in 2013

August 1, 2013

Boise, ID, 8/1/13 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, today was named to Outside Magazine’s sixth annual “Best Places to Work” list. Balihoo was ranked No. 50 out of 100 selected companies. The full list of the top-ten-performing small, medium, and large companies will be published online on August 1 at OutsideOnline.com/bestplacestowork.

Brand Campaign Automation Key to Driving Channel and Field Sales Effectiveness in Expanding So-Lo-Mo

February 20, 2013

BRAND CAMPAIGN AUTOMATION KEY TO DRIVING CHANNEL AND FIELD SALES EFFECTIVENESS IN EXPANDING SOCIAL, MOBILE AND LOCAL MARKETING WORLD New CMO Council Report Finds Challenges in Localization Strategies As Chief Marketing Officers Look to Use New Digital Channels to Support Customer Engagement Through Local Sales Networks PALO ALTO, Calif. (February 20, 2013)— The marketing buzzword “SoLoMo”—for

Balihoo Closes 2012 with Strong Customer Growth and Strategic Product Enhancements

January 24, 2013

Local Marketing Automation Leader Welcomes New National Brand Clients, Expands Client Services and Product Management Staff Boise, Idaho – January 24, 2013 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, announced today that the company closed the second half of 2012 with strong

Balihoo Releases Five Essential Local Marketing Strategies for 2013

December 19, 2012

Balihoo Releases Five Essential Strategies for Local Marketing Success in 2013 Lack of National Brand Attention on Critical Local Marketing ‘Must-Do’s’ a Detriment to Their Success Boise, Idaho, December 19, 2012 – While a small percentage of national brands that rely on local distribution channels are able to intentionally impact sales at the local level –

Balihoo Launches Local Marketing Resource Center

December 11, 2012

Balihoo Launches “Local Marketing Resource Center” as the Go-To Resource for National Brands with Local Marketing Needs New Resource Center Offers a Steady Stream of Fresh Tips, Advice, Research and Tools for Implementing Successful and Measurable Local Marketing Campaigns Boise, Idaho – Dec. 11, 2012 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA)

Balihoo Named Red Herring Global 100 Award Winner

November 30, 2012

Balihoo Named Red Herring Global 100 Award Winner Local Marketing Automation Leader Listed Among World’s Most Prestigious Technology Companies November 30, 2012 – Boise, ID – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, announced today that the company has been ranked one

National Brands Betting Big on Local Marketing in 2013, According to Balihoo Survey

November 1, 2012

National Brands Betting Big on Local Marketing in 2013, According to Balihoo Survey Digital Marketing Deemed Extremely or Very Important to National Brand Success with Mobile, Local Blogs and Online Customer Reviews Ranked Top 2013 Priorities Boise, Idaho – November 1, 2012 – National brands are betting big on local marketing with 91% surveyed expecting to

Balihoo Named to Inc. 500|5000’s America’s Fastest Growing Private Companies for Third Year in a Row

August 22, 2012

Balihoo Named to Inc. 500|5000’s America’s Fastest Growing Private Companies for Third Year in a Row Local Marketing Automation Provider to National Brands Named to Prestigious List of Fast-Growth Companies Boise, Idaho, August 22, 2012: Inc. magazine ranked Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local

Balihoo Reports Record Growth in First Half of 2012

July 19, 2012

National Brand Demand for Local Marketing Automation Solutions Drives Strong Growth Boise, Idaho – July 19, 2012 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, announced today that the company closed the first half of 2012 with record growth. Balihoo doubled revenue growth

Balihoo Survey Shows Majority of National Brands Investing in Local Marketing Initiatives

May 31, 2012

Balihoo Survey Shows Majority of National Brands Investing in Local Marketing Initiatives    Tracking Local Marketing Return on Investment Remains a Top Challenge Boise, Idaho – May 31, 2012 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, today announced the findings of a

Brent Rasmussen Joins Balihoo’s Board of Directors

April 2, 2012

Brent Rasmussen Joins Balihoo’s Board of Directors President of CareerBuilder North America Brings a Wealth of Business Innovation, Expansion and Revenue Growth Experience to Balihoo Boise, Idaho, April 2, 2012 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, today announced that Brent Rasmussen,

Balihoo Promotes Shane Vaughan to Chief Marketing Officer

February 14, 2012

Vaughan to Drive Balihoo’s Growth Strategy as Premier Provider of Local Marketing Automation Solutions to National Brands Boise, Idaho, February 14, 2012 – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, today announced the promotion of Shane Vaughan to the role of chief marketing

Top 10 Local Marketing Trends, Forecasts Successful Strategies in 2012

January 24, 2012

As Local Marketing Automation Goes Mainstream, ‘Local Web’ Needs National Brand Attention Boise, Idaho – Balihoo, the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, today announced the most significant local marketing trends and related key strategic initiatives for national brands  in 2012. The insights are based on developments,

Balihoo Secures $5 Million in New Funding to Fuel Business Expansion and Continue Record Growth

January 12, 2012

Financing Led by OpenView Venture Partners Supports Balihoo’s Momentum as Rapidly Growing Provider of Local Marketing Automation Solutions to National Brands Boise, Idaho – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, today announced the company has secured $5 million in financing to fund

Masco Cabinetry & Pearle Vision expand local marketing efforts w/ Balihoo CORE Digital Solution

November 3, 2011

Balihoo’s CORE Digital gives national brands the ability to turn local affiliates in to sophisticated marketers Boise, Idaho – Today, Balihoo (http://www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, announces the availability of their newest offering, CORE Digital. Balihoo’s CORE Digital combines all of the critical

Pearle Vision Selects Balihoo for Local Marketing Automation

October 4, 2011

Franchise First philosophy delivers industry-leading local marketing solution to franchisees. Boise, ID – Pearle Vision (http://www.pearlevision.com), North America’s largest optical franchise, has selected Balihoo (http://www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands, to strengthen their marketing support for franchisees. “Strong local marketing is essential for franchisee success,” said Alexis

Balihoo Appears on Inc. 500 Fastest Growing Private Companies List for Second Consecutive Year

September 14, 2011

CMO’s at Fortune 500 Companies Continue to Focus on Local Marketing Automation, Fueling Balihoo’s Growth Boise, ID – Balihoo (http://www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, was recently named to the Inc. 500 list for a second consecutive year and recognized as one of

Channel Experts Webinar – Practical Practices for Improving Channel Revenue Through Marketing

October 5, 2010

Channel Experts Webinar – Practical Practices for Improving Channel Revenue Through Marketing Distinguished Panel to Share Channel Revenue-Building Expertise Boise, ID – Balihoo (www.balihoo.com), the premier provider of Channel Marketing Automation technology and services to national brands with local marketing needs, announced today that they will be hosting a free webinar October 14th at 2 pm

Balihoo Highlights How Local Marketers Are Driving the New Economy

September 16, 2010

Balihoo Highlights How Local Marketers Are Driving the New Economy Online, Social Media and Hyperlocal Trends Redefining Customer Engagement Boise, ID (September 2010) — Economic challenges continue to confront businesses of every size, including the local marketing efforts of small businesses, franchisees and independent resellers. Balihoo, the premier provider of Local Marketing Automation technology and services

Channels that will drive the local marketing revolution

September 10, 2010

Article Highlights: Many local marketers are using microsites to track specific campaigns more effectively In addition, many are taking steps to increase their visibility on locally focused sites and working to improve their SEO Foursquare, Gowalla, and Loopt are gaining popularity and usage by large and small businesses alike Beyond keeping the lights on and

Balihoo Ranked Among Fastest-Growing Private Companies on Inc. 500 List

August 24, 2010

Leader in Local Marketing Automation Joins Exclusive List of Businesses Poised to Reshape Economy Boise, ID – Balihoo (http://balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, was recently named to the Inc. 500 list and recognized as one of the fastest-growing private companies in the United

Balihoo Wins Red Herring 100 North America Award

June 25, 2010

Local Marketing Automation Leader Joins Prestigious List of Innovative, Industry-Disrupting Companies (PRWEB) June 25, 2010 — Boise, ID – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, is a winner of the prestigious Red Herring 100 North America Award. Following a thorough analysis of

Balihoo Selected as Finalist for Red Herring 100 North America Award

June 14, 2010

Globally Recognized List Showcases Innovative Private Companies with Industry-leading Potential Boise, ID – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, has been selected as a finalist for the prestigious Red Herring 100 North America Award. Technology industry executives, investors, and strategists rely on this

In Praise of Boise

May 13, 2010

Why space really is the final frontier in the internet age Note:  Article orginally appeared in The Economist – May 13, 2010:  MOUNTAIN bikes hang from a rack in the offices of Balihoo, a software firm in Boise, Idaho. Many Balihoo staff cycle to work, including the boss, Pete Gombert. Asked why he moved to Boise,

Local Marketing Automation Continues to Build Momentum with National Brands

May 6, 2010

Industry-leading new clients reinforce versatility and effectiveness of Balihoo’s Local Marketing Automation platform Boise, ID (May 6, 2010) – Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, continues to gain traction with national brands representing a diverse range of industries. During the first quarter of

Global Research Leader Gartner® Recognizes Balihoo as “Cool Vendor” in the Marketing Landscape

April 6, 2010

Company Distinguished for Local Marketing Automation Innovation Across Mediums and Integrated Co-op Marketing Management Balihoo, the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, announced today it has been selected by Gartner, Inc. as one of its “Cool Vendors” in the Marketing space for 2010. Gartner, the

Balihoo Launches Social Media Integration and Local Franchise Marketing Playbook at IFA

February 2, 2010

Leading local marketing provider for franchise brands utilizes the International Franchise Association’s 50th Annual Convention to announce significant local marketing enhancements. Balihoo, the premier provider of Local Marketing Automation technology and services to national franchise brands, announced today that it will launch two major initiatives at IFA’s 50th Annual Convention on February 5, 2010, in San Antonio,

Balihoo Demonstrates their Commitment to Simplifying the Local Marketing Process

January 12, 2010

Balihoo, Inc. has jumped into 2010 by introducing their network of over 25,000 affiliates to several new enhancements and features – representative of the company’s ongoing dedication to improving the local marketing experience for its broad base of users. Boise, ID (January 12, 2010) – In an effort to continue to provide the best Local Marketing Automation

Balihoo Partners with Trade Promotion Management Association (TPMA)

January 1, 2010

Leading co-op marketing software provider joins the premier membership organization dedicated specifically to the practice of trade promotion marketing Balihoo, the premier provider of Local Marketing Automation technology and services to national brands, announced today that they have joined the Trade Promotion Management Association (TPMA). “With the launch of our Integrated Co-op Marketing Solution, it simply

Balihoo Predicts Top Local Marketing Trends for 2010

December 29, 2009

Merging of time-tested tactics, new technology will lead the way during first year of new decade This past year was not exactly what businesses had been hoping for — the down economy not only took its toll nationally, but posed unexpected challenges for local marketers. Balihoo, the premier provider of Local Marketing Automation technology and services to

Balihoo Proclaims 2010 the “Year of Integrated Co-op Marketing

December 17, 2009

For product manufacturers who sell through a reseller network, improving the effectiveness of their co-op marketing or co-op advertising programs likely represents their single largest revenue opportunity for 2010. Balihoo, a Local Marketing Automation vendor who provides Co-op Marketing solutions to major national brands, today declared that 2010 will see manufacturers rapidly moving to integrate the financial

Balihoo Announces Integrated Co-op Marketing Solution

October 26, 2009

Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, today announced the wide availability of an Integrated Co-op Marketing solution. Balihoo’s solution combines creative customization, local media execution and co-op funding into a single Integrated Co-op Marketing platform to give product manufacturers and their resellers

Balihoo Secures $7 Million in New Funding

August 26, 2009

Balihoo, the premier provider of Local Marketing Automation technology and services to franchises and national brands with local marketing needs, today announced it has secured $7 million in new funding. Led by OpenView Venture Partners, this investment will enable Balihoo to expand sales and marketing efforts as it continues to build its impressive roster of

Balihoo Names Kevin Donaldson VP of Product Management

June 29, 2009

Balihoo, the premier provider of Local Marketing Automation technology and services, announced today that Kevin Donaldson has been promoted to VP of Product Management. In this role Donaldson will be responsible for overall product strategy and leading the efforts to identify and prioritize future development and integration of Balihoo’s software and service offering. Donaldson has

Quiznos Selects Balihoo to Drive Local Marketing Success for its Franchise Owners

June 23, 2009

Quiznos, one of the nation’s premier quick service restaurant chains and pioneer of the toasted sandwich, has chosen Balihoo to deliver a comprehensive Local Marketing Automation solution to its franchise owners, nationwide. Balihoo’s solution combines industry-leading technology, sophisticated local marketing strategy and world-class media execution to bring highly effective and brand-compliant local marketing to Quiznos

Balihoo Provides New Tools to Translate National Marketing Strategies into Local Execution

June 16, 2009

Balihoo, the premier provider of Local Marketing Automation technology and services to franchises and national brands with local marketing needs, announced today that it has finalized the roll-out of a completely upgraded solution across all of its customers. “This release incorporates the feedback of thousands of local affiliates and delivers on the promise of effective

Starting Up: If You Want to Own a Franchise, Here’s What You Should Know

May 21, 2009

Franchising tends to increase during a recession as many aspiring entrepreneurs, driven by layoffs or job changes, finally decide to make their leap. Many aspiring franchisees assume that their biggest challenge will be executing within the franchise system, but they quickly find that while running the system is important, the ultimate challenge is translating national

Free Fall’s Over, But Where Are We Landing?

May 9, 2009

Back in September, when financial reality was still merely horrible but not yet catastrophic, a local software start-up called Balihoo was poised to expand. It already sported the outward trappings of tech world success: an airy space in an old brick warehouse downtown, renovated with recycled wood and glass; a roomful of 20-somethings in fleece

Balihoo Selected as one of the “Best Places to Work in Idaho”

April 2, 2009

Balihoo, the premier provider of marketing technology and services to franchise organizations, has been identified by the Best Places to Work in Idaho™ as being among the Top Ten Smaller Employers in the state of Idaho. The statewide survey and awards program was created by The Idaho Business Review and POPULUS to identify, recognize and

Balihoo Voted ‘Top Advertising & Marketing Web Application’ by CEOWORLD Magazine Readers

February 11, 2009

Balihoo, the premier provider of marketing technology and services to franchise organizations, was voted as a “Top Advertising & Marketing Web Application” by the readers of CEOWORLD Magazine.CEOWORLD Magazine, billed as the premier leadership network for C-Level executives, used a panel of 15 top Internet and Web 2.0 executives to scour the marketing and advertising

Starting Up: Tough times are the right time for an integrated marketing plan

February 9, 2009

One of my favorite mantras is, “The greatest fortunes are made in down markets.” A reason for this is that as an economy decelerates, the cost of goods and services required to build a company correspondingly decreases. Among these costs are the media space and advertising services required to market your company. Savvy marketers know