Print

Balihoo’s solution allows national brands to distribute brand-approved print advertisement templates (for direct mail, circulars/shared mail, newspapers, etc.) to all local affiliates, to give them an easy method for customizing and placing these spots in their local markets.

Print Ad Builder

  • Take advantage of a premium, real-time, national-quality print ad builder.
  • View customization changes in real time.
  • Encourage affiliates to upload custom images, photos, and graphics for placement in their locally distributed print ads.
  • Distribute templates that are fully customizable within brand-approved standards.
  • Provide a fully integrated digital asset library.
  • Enable affiliates to place media within the system or request to download, print, or receive the customized creative materials by mail.

Print Negotiation and Placement

  • Local affiliates can select from preloaded media options relevant in their local market.
  • Complete media planning services available to assist in media selection.
  • Balihoo’s professional media buyers personally negotiate every print buy placed through the system ensuring the best rates and placement.
  • The affiliate approves media costs and placement before the order is finalized.

Integration with Other Mediums

  • Provide an easy, single location to plan multichannel marketing activities.
  • Share best practices throughout your network of local affiliates to drive improvement in marketing across the entire ecosystem.
  • Optimize your marketing efforts by providing nationally branded assets that can be used across a range of mediums:
Direct Mail | POP/In-Store | Print | Television | Radio | Online | Search Marketing | Email | Social

Contact Balihoo today to learn how to seamlessly translate your national strategies into effective local execution.

Next Steps