Local Marketing Resource Center
Welcome! You've arrived at Balihoo's Local Marketing Resource Center. Here you'll find helpful information for taking national brand marketing campaigns to the next level–the local level. Peruse our extensive collection of white papers, industry research, articles, videos, and worksheets, and feel free to share what you find with your professional and social networks.
- NEW! Gleanster Whitepaper: Scaling Digital Marketing at the Local Level
- Local Marketing Perspectives Video Series
- National Marketing Roadblocks Series »
- Local Marketing Growth Trends, including BIA/Kelsey Data »
- 5 Must Have Infographics for Marketers »
- Driving National Campaigns to the Local Level with Automation [INFOGRAPHIC] »
- Updated May 2013: The Local Web [WHITEPAPER + INFOGRAPHIC] »
- Snap Fitness Uses Automation to Improve Local Marketing Campaigns [CASE STUDY] »
- Newsletter: 5 SEO Mistakes Your Brand is Probably Making [June Edition] »
- Why Mobile? 7 Tactics for a Killer Strategy [eBook] »
- CMO Council Webinar: Brand Automation for Local Activation: Turning Local Trends into Transactions »
- eMarketer: National Brands Expect Big Returns on Local Ad Investment »
- 8 Steps to Selecting and Implementing a Local Marketing Automation System [WHITEPAPER] »
- Mobile Marketing [INFOGRAPHIC] »
Download these tools to help you incorporate a digital marketing component into your
co-op program that your resellers will quickly and easily adopt.
Traditional channels alone are no longer enough when marketing locally, because consumers now go online to research and buy products. Directly improve your national brand’s reach by implementing these digital tactics.