Balihoo’s world-class Ad Builder sits at the heart of the Local Marketing Automation solution. It enables easy, inexpensive, and creative customization of advertising materials for distributed marketers that is always consistent with national brand guidelines. Brand-approved templates are distributed by national marketing departments to local marketers for use across the following marketing mediums:
- Direct Mail
- Point of Purchase/In-Store Materials
- Online Display
- Pay-per-Click Search Engine
- Newspaper Run of Paper and Freestanding Inserts
Ad Builder Features
- Brand-approved templates.
- Integrated digital asset management tool.
- 15+ mediums.
- Traditional and digital vehicles.
- Approval workflow.
Ad Builder Benefits
- Ensure brand consistency.
- Brand control over extent of local customization available to affiliates.
- Easy-to-use, intuitive software simplifies marketing at the local level.
- Reduced costs for creative distribution and production.