CORE Digital

All the critical elements necessary for highly-effective local digital marketing, all in one tidy package.

Balihoo’s CORE Digital solution gives national brands the ability to quickly and easily turn their local affiliates into sophisticated local online marketers. CORE Digital combines all of the critical elements of local online marketing into a bundle that is simple to execute and cost-effective for both the local and national brands.

Elements of CORE Digital

Local Websites

At the heart of CORE Digital is a co-branded (local and national) SEO-enabled content local website customized for each local affiliate. Highly optimized for demand generation, these microsites drive leads and sales into local affiliates specific to the national brand. This gives affiliates a professional, branded web-presence, while still giving the national brand an element of control over the overall design, content and performance.

Local Search Setup

It’s critical that affiliates can “be found” online and ensuring all profiles on local search-engines are correct, optimized and claimed is the first step. By combining national brand presence with consistent local name/address/phone data, we ensure that potential consumers can quickly and easily find local resources for your products.

Online Advertising – PPC and Display

PPC and display advertising are made easy with CORE Digital – in just a few minutes, affiliates can have a sophisticated online marketing program up and generating leads. Plus, with CORE Digital, there is never a media commission to manage these efforts.

Triggered Email

Low-cost communications with current and potential customers is fundamental to any local online marketing program. CORE Digital provides an integrated email marketing tool and customer list manager.

Reporting and Analytics

CORE Digital aggregates all of the key marketing metrics and brings them into a single location to provide clear, actionable ROI data. Plus, national brands can roll-up all data to see performance across their entire affiliate base, providing invaluable data relative to the health of business at the critical local level.

CORE Digital is a complete local online marketing solution for national brands with local marketing needs.

Contact Balihoo today to find out how CORE Digital can transform your business.