Local Websites

"Balihoo's Local Website solution has given us the ability to develop a highly-targeted and highly-relevant local online effort to help us connect prospective patients with the perfect doctor in their area."
- Hughes Bakewell, General Manager, Consumer Services, 1-800-Doctors

Local websites allow your affiliates to have a professional, branded web-presence directed by national brand design and content. Directing your customers to a branded affiliate site will increase the chances that the affiliate and customer conversation remains about your product when the customer is ready to buy.

Local Website Features

• Consistent web-presence from national brand to local dealer.
• Focus on conversion.
• Update once and publish across all your local sites simultaneously.
• Embedded analytics at local and national level.
• Easily customizable at local level based on national-brand guidelines
• Provides branded experience as a destination for other marketing activities

Local Websites Benefits

• National brands can ensure that potential customers on their website have a consistent web-experience when they transfer them to local affiliate microsites.
• Balihoo microsites are designed with a focus on converting the web browser to a customer for the local affiliate.
• National promotions can now be quickly and easily disseminated across the web presence of all local affiliates.
• The brand-controlled elements of microsites can be updated across all live templates with a single change, ensuring that product and pricing information is always up-to-date across hundreds or thousands of local sites.
• Embedded analytics give both the national brand and the affiliate a clear understanding of the performance of a single microsite or all microsites across an entire campaign.
• Microsites provide outstanding performance as a landing/conversion page for local digital marketing efforts such as pay-per-click, email marketing and banner advertising (all available within the Balihoo platform).