Research Micro Study: National Brand Use of Digital in Local Marketing

When it comes to implementing digital into your local marketing strategies, how does your national brand compare? And, just how effectively are your local affiliates marketing your brand’s products and services?

Balihoo surveyed marketing professionals at nearly 400 national brand companies to better understand where improvements can be made when marketing in the local, digital space. Download this micro study to learn more about the effectiveness of current tactics and to discover how national brand marketers are prioritizing their local marketing spend for 2013.