The Four Keys that Unlock Display Campaign Success
Digital display advertising is big business – just ask Google and Facebook, whose advertising products are quickly becoming table stakes for advertisers small and large. Leading advertisers have been shifting traditional budgets to digital display for over a decade, and the move doesn’t seem to be slowing down.
Here at Balihoo, we launch about 12,000 digital campaigns a month. We’ve decided to gather up our very best advice for getting the most out of digital display advertising in 2017/2018.