Balihoo is a suite of media planning software and service tools designed to make the lives of professional media buyers and media sellers easier. Balihoo streamlines the media research, selection and request-for-proposal processes, and then aggregates all that information into one easy-to-use location that’s sharable across your media organization.
What Makes Balihoo Different?
World’s Largest Collection of Advertising Opportunities - We have approximately 200,000 properties in our database that cover all media including broadcast, print, interactive, out-of-home, mobile, and alternative.
On-Demand Data – Instead of relying on old, stale data, Balihoo provides both media buyers and sellers the ability to access the data you need on-demand, ensuring it’s the freshest, most current information available.
Sophisticated RFI/RFP Functionality – Fully customizable information and proposal requests and an elegant communications center ensure fast, easy interactions between buyer and seller, allowing media professionals to increase return on invested time and effort.
Institutional Memory – By centralizing knowledge and providing easy access to historical data reduce training and turnover costs while creating more effective media plans.
Media Services – Balihoo’s team of Advertising Media Specialists are always available to our customers to help find, research and contact advertising media sellers. Think of our Media Specialist teams as your very own on-demand consulting and services team.
Spend more time developing creative and strategic campaigns and less time gathering and analyzing basic and custom data on advertising opportunities in any medium.
Increase sales and visibility of your advertising media through a single location to update and promote your core product information across the entire media buying community.
Realize dramatic improvements in organizational efficiencies by saving and sharing your data on accounts, campaigns and media properties in a single location accessible by your entire organization.
Balihoo Enterprise makes it possible for you to sell both your offline and online advertising inventory via a customized transactional portal that fully integrates with your back office.
